Economic Development Marketing
Development Counsellors International (DCI) specializes in economic development advertising, marketing, and lead generation.
Whether through economic development websites, public relations, digital marketing, social media, marketing strategy or other initiatives, DCI’s tailored approach improves a community’s image, increases project inquiries and generates measurable investment opportunities.
DCI’s marketing campaigns achieve this through a deep understanding of your target audience – a niche segment that includes corporate executives, site selectors and other decision makers – and the overall business attraction process from the use of incentives to competitive advantages. DCI creates a unique marketing plan aligned with your location’s economic development strategy.
Latest Research & Insights
From DCI’s groundbreaking “Winning Strategies in Economic Development Marketing” research to insightful blogs on trends in economic development, this agency strives to be a thought leader in the industry.
DCI’s Stance on Ad Equivalency—It’s Complicated, but Clear
Five Unexpected Findings from The State of Site Selection
The Importance of SEO for Economic Development Websites
5 Tips to Help Tell Your Community’s Story in 2024
Case Studies
Read our case studies to see DCI's economic development expertise in action.