Jessica Herring
Background
A graduate of Georgetown University, Jessica earned her Bachelor of Arts degree in political economy. Her interest in global politics and economics led her to travel across the pond to enroll in a Masters in European Business program at ESCP School of Management for Europe in London and Berlin. After she returned to the states, Jessica’s interest in global marketing continued to grow as she took a position as Marketing Manager for Korea, which allowed her to work extensively with many Asian destinations. Currently, her role with DCI brings her focus to the Middle East as the North American Promotions Manager for Dubai.
Jessica’s Passion for Places
Jessica’s passion for places started at a very young age when she would travel to her mother’s home state of Minnesota. She spent time summers on her uncle’s farm and up in Gull Lake. Her traveling continued as she became very involved with field hockey playing for the state of New Jersey, in the Junior Olympics, in Europe, for Georgetown, and the United Airlines Field Hockey league. You could say that her passion for sports and the people she met through athletics helped to build the foundation of her passion for travel.
Notable Results
- Worked with ABC.com on a Korea trip promotion with the program Lost which garnered over 1 million impressions for less than $40,000
- Obtained coverage on ABC’s Good Morning America, Travel Channel’s No Reservations with Anthony Bourdain and Bizarre Foods, and various other print publications, including Conde Nast Traveler, Travel and Leisure and the New York Times.
- During her 3 ½ years with KTO, Korea experienced continuous growth. Korea’s number of inbound U.S. travelers increased during the economic recession when the rest of the region suffered a significant decline in traffic from the United States. At the time of her departure, Korea was tied with Israel as the 19th most visited destination by Americans
Up Close
Always up for trying something new, whether it’s sky diving in the hills of Virginia or trekking a glacier in Argentina, visiting an art exhibit in Dubai or investigating a new restaurant in New York, Jessica is always game for unique experiences. A proud New Jersey native once said: “Baby, we were born to run,” and Jessica believes in living life to the fullest.
Where You’ll Find Jessica on a Free Day
In the summer months, you will find Jessica at the Jersey shore with her friends. When not at the shore, she is either in New York, in the Poconos, at the gym or you guessed it… traveling.
Places that Jessica Has Called Home
Berlin, Germany
London, England
Washington D.C.
The Jersey Shore
Surprising Facts About Jessica
Jessica Loves all Things German
She loved learning to speak the language, learning about her heritage, living there and meeting her best friend.
Jessica is a Sports Fanatic
Her teams: the Minnesota Vikings and the Georgetown Hoya basketball team. If they are losing, don’t bother talking to her.
Jessica is an only Child
But she has been blessed with amazing parents and fantastic friends.
